SALEWA: QUALITATIVE ALL-ROUND SUPPLIER

The history of the Salewa brand goes back to the 1930s, when alpine mountain sports were in their infancy and many peaks were still unclimbed. The company was founded in 1935 by Josef Liebhart and was initially known as "Münchner Lederwarenfabrik". In the 50s the spirit of the company changed more and more in the direction of alpine sports.
As a manufacturer of alpine equipment, Salewa included Scandinavian cross-country skis or ski poles in its production and equipped expedition teams with the necessary alpine sports articles. Today Salewa is one of the most successful outdoor manufacturers internationally. The extensive product range for women, men and children includes various alpine mountaineering equipment such as climbing harnesses, crampons, shoes or climbing helmets, functional outdoor clothing and backpacks for hiking as well as a variety of equipment and accessories in the winter sports sector. Salewa also produces high-quality tents and sleeping bags, which are suitable for longer trekking tours or even for high alpine expeditions, depending on the project. Salewa Approach shoes are particularly popular, such as the Wildfire GTX, Firetail GTX and MTN Trainer models, the Alp Trainer Mid GTX hiking, trekking and mountain boots, as well as the pants, jackets, shorts, shirts, shirts and vests of the Puez and Fanes collections.

The company's success continues to be reflected in the creation of its own athletic squad, which represents the Salewa brand internationally and acts as an ambassador for a more respectful approach to mountain sports and nature. As new challenges in mountaineering are constantly emerging, the Salewa athlete team also changes from time to time. In 2009, for example, athletes from the new field of ski mountaineering (a technical sport in which previously unreachable peaks are climbed using ski and climbing equipment) were included for the first time.