Maloja stands for the joy of spending time outdoors in nature, but also for the combination of unique style and sustainability. The basic idea originated in a small mountain village in Switzerland, up on the Maloja Pass in the Engadine region.
- newMalojaSasdesiraM. Shorts Fir Women129,95 €Available Sizes:SML
- newMalojaGamsblickM. Headband Moonless Multi11,95 €One size
- newMalojaKarlkampM. Cap Rosehip34,95 €One size
- newMalojaRumoM. Hardshell Jacket Fir Men479,95 €Available Sizes:MLXL
- newMalojaAnemonaM. Shorts Rosehip Women84,95 €Available Sizes:XSSMLXL
- newMalojaBeifussM. Windbreaker Fir Men184,95 €Available Sizes:MLXL
- newMalojaRouvnaM. Pants Moonless Women159,95 €Available Sizes:SMLXL
- newMalojaKoschutaM. Socks Moonless11,95 €Available Sizes:38,042,0
- newMalojaGemskresseM. T-Shirt Blossom Women64,95 €Available Sizes:XSSML
- newMalojaPaslerM. Leg Warmers Moonless34,95 €Available Sizes:LXLSM
- newMalojaKalmbergM. T-Shirt Oak Multi Men69,95 €Available Sizes:SMLXL
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- newMalojaZyprianM. Shorts Moonless Men89,95 €Available Sizes:SMLXL
- newMalojaChandolinM. 1/2 Shortsleeved Jersey Moonless Men89,95 €Available Sizes:MLXL
- newMalojaTraunsteinM. Longsleeve Oak Multi Men84,95 €Available Sizes:MLXL
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- newMalojaOlpererM. Pants Amber Women149,95 €Available Sizes:SML
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- newMalojaKatrinM. Dress Moonless Flowerspots Women229,95 €Available Sizes:XSSML
- newMalojaFoulyM. Shorts Fir Women114,95 €Available Sizes:SMLXL
- newMalojaMohnblumeM. Pants Oak Women154,95 €Available Sizes:26S27S29S31S
- newMalojaHirschholunderM. Zip Hoodie Fir Men159,95 €Available Sizes:SMLXL
- newMalojaHarperM. Socks Blossom9,95 €Available Sizes:38,042,0
- newMalojaGiauM. Socks Glacier Milk Women10,95 €Available Sizes:38,042,0
- newMalojaAntermoiaM. T-Shirt Fir Alpflower Women69,95 €Available Sizes:XSSML
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- newMalojaLenzerM. T-Shirt Midnight Men39,95 €Available Sizes:SMLXL
- newMalojaFeuertalbergM. Headband Glacier Milk29,95 €One size
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- newMalojaTriglavM. T-Shirt Sundust Women59,95 €Available Sizes:XSSML
- newMalojaSchwarzensteinM. Blouse Rosehip Women149,95 €Available Sizes:SML
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- newMalojaStillkopfM. Beanie Rosehip34,95 €One size
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- newMalojaHarperM. Socks Glacier Milk9,95 €Available Sizes:38,042,0
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- newMalojaSchwarzensteinM. Blouse Amber Women149,95 €Available Sizes:XSSML
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- newMalojaHolzrieseM. Tank Top Moonless Primrose Women64,95 €Available Sizes:XSSML
- newMalojaAualM. Shorts Oak Men154,95 €Available Sizes:MLXL
- newMalojaLeonsbergM. Shirt Rosehip Women74,95 €Available Sizes:SML
- newMalojaStenarM. Socks Fir Women14,95 €Available Sizes:38,042,0
- newMalojaWankM. Shirt Glacier Milk Stripe Men109,95 €Available Sizes:SMLXL
- newMalojaValgrandeM. Shorts Moonless Women84,95 €Available Sizes:XSSML
- newMalojaTelvetM. Bib Midnight Men124,95 €Available Sizes:SMLXL
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- newMalojaElbertM. Shirt Fir Men84,95 €Available Sizes:MLXL
- newMalojaPanchesM. T-Shirt Midnight Men54,95 €Available Sizes:MLXL
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- newMalojaSandlingM. 1/2 Shortsleeved Jersey Moonless Women119,95 €Available Sizes:SML
- newMalojaSandlingM. Multi 1/2 Shortsleeved Jersey Moonless Women84,95 €Available Sizes:SML
- newMalojaGenaM. Tank Top Moonless Primrose Women64,95 €Available Sizes:XSSML
- newMalojaRombonM. Socks Amber14,95 €Available Sizes:42,046,0
- newMalojaKimballM. Socks Moonless Women9,95 €Available Sizes:38,042,0
- newMalojaAnteroM. 1/2 Shortsleeved Jersey Fir Men94,95 €Available Sizes:MLXL
- newMalojaSchneeglockeM. Belt Amber74,95 €Available Sizes:8090100
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- newMalojaIllasM. Socks Midnight10,95 €Available Sizes:42,046,0
- newMalojaPappelM. Pants Moonless Women144,95 €Available Sizes:XSSML
- newMalojaAntellaM. 1/2 Shorts Moonless Women69,95 €Available Sizes:XSSML
- newMalojaGramulM. Cap Midnight39,95 €One size
- newMalojaStockhornM. Cap Amber Kids34,95 €One size
- newMalojaPostalmM. Headband Fir24,95 €One size
Why is Maloja a WIR DENKEN UM brand?
Since the company’s founding, ethics, sustainability, respect for people and nature, along with a responsible approach to all partners, have been priorities. As a WIR DENKEN UM brand, Maloja stands out in the following ways:
- The company is committed to accountability throughout the supply chain and is dedicated to responsible purchasing
- It prides itself on ecologically friendly, resource-saving production
- Maloja has most of its production in the EU with short transport distances and has a production facility of its own
Out and about in nature with a clear conscience
Accountability for what we do – or don’t do – is not a new trend for Maloja, but rather a matter of course. "Soul in the woods" was the theme of the first collection and became the leitmotif of Maloja’s Bavarian brand, which chose its headquarters in a modernized farmhouse in Rimsting, Bavaria. "The desire to be out and about in nature with a clear conscience spurs us on to minimize the impact on nature. However, values like honesty, authenticity, respect and decency are just as important to us." That is why Maloja operates its own production facility in Bulgaria. A total of 70 percent of the company’s products are manufactured in Europe. To promote fair working conditions, Maloja collaborates with amfori BSCI – a global pioneering organization for socially responsible production – and selects materials that are certified, for example, by bluesign®, thus ensuring the responsible use of resources.
THE MALOJA FEELING
The brand “Maloja” is named after a small village in Switzerland, which is now intimately and irrevocably connected with an epic powder day: an isolated platter lift, a slope surrounded by trees and untouched powder made this a perfect day – somewhere in the Engadin.
From this day on, the friends used “Maloja” as a synonym for something great and beautiful. At the same time, to them, Maloja meant that it is always worth to find your own path and that you don’t need much to experience a perfect day. Maloja believes that beautiful moments should be shared with friends and wants to pass this "Maloja feeling" on to us.
At Maloja in Chiemgau, the most beautiful ideas spring forth season after season - spring, summer, autumn and winter. Maloja always tries to combine innovative technologies with the typical Maloja design and also increases the use of natural fibres in their functional textiles.
Since 2019, the company is continuously searching for possibilities to use hemp more often, because hemp is naturally odour- and sweat inhibiting, moisture wicking, quick-drying, cooling, resistant and antibacterial. By implementing 31 % hemp and 26 % cotton in their “hemp fleece”, Maloja already made a big step in the right direction.
"Mountain People - 2023 Collection"
Peter Räuber, CEO and Maloja Co-Founder, explains the inspiration behind the new 2023 collection: "Mountain People” is not the last collection catalogue that I collaborated on, but perhaps the closest to me personally. That is why the collection topic is about connectedness. That is what really mattered to me in all of these years - for, at and around Maloja, but also for me as a person and company founder.
The strongest symbol of connectedness, for me, was always the mountain. Because it makes it easy for us to realize what really matters, and to leave everything that is non-essential behind for the duration of the activity. For “mountain people”, as I and us at Maloja understand them, connectedness matters most.
The connection with nature and its conditions. The connection with themselves in order to know and recognise their possibilities and limits. And of course the connection with people, with whom we share the beauty and the challenges, but also the responsibility for protecting nature. "Mountain people” can therefore be Hamburg residents or people living far away from the mountains who feel connected with us like-minded people through their love of nature and sport.
Every single person in this community, we as employees of Maloja, our manufacturers, partners, brand ambassadors, our customers and all people for whom nature and outdoor activities help to see what is most important to them - they will be honoured with this catalogue as mountain people of the heart. In addition to our current winter collection, it is intended to show how we at Maloja love the topic of connectedness.