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The story of Douchebags began in 2009 when the Swedish freeski legend Jon Olsson and the Norwegian product designer Trul Brataas met on the peninsula of Stad in Norway.  

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With Douchebags, you are able to travel however you want, whilst bringing whatever you need

In addition to their mutual passion for exceptional skiing experiences and the world-wide hunt for the best powder, they had something else in common: painful luggage problems when travelling with a lot of ski equipment - bulky, heavy bags and expensive overweight charges. Quickly it became clear that a solution for these problems needs to be found.

More than 150 skiers, snowboarders and surfers were interviewed to develop the ideal travel gear for athletes. In addition, baggage carriers, such as airlines and train companies, were asked which bags would be best suited for transport. The following five important needs were the result: adjustment system, carrying system, solid protection, low weight and compressible design.

In 2012, the lightest, most compressible and, for the first time, length-adjustable wheeled ski bag was introduced to the market. Since then, the Douchebag family has grown steadily and is now a world-renowned brand that has already received several awards for the design and functionality of its products. In 2012, Douchebags was even nominated as a finalist for the innovation of the year at the world-famous international sports fair "ISPO" in Munich.

In addition to the successful Skibags, Douchebags has developed a wide range of other products: Duffle Bags (Carryall), backpacks (for example the Base backpack with 15L or the Hugger with 30L or 60L), trolleys (Big and Little Bastard with 90L and 60L) as well as laptop bags are offered by the popular Nordic brand. From everyday companions to travel luggage everything is provided. All products are made of high quality and resistant materials, which guarantee a long product lifetime.

The mission of Douchebags is simple: Make better journeys through smarter travel gear

In order to fulfill this mission, a number of innovations were needed that would finally facilitate travelling with ski equipment. For the popular ski bag, this is on the one hand the low weight, which is made possible through a patent pending rib structure, similar to the human body. These "ABS ribs" protect the gear better than conventional ski bags and are also much lighter. As a result, expensive overweight charges can be avoided. In addition, the innovative ski bags offer a shoulder carrying system, which makes it possible to comfortably pull the bag behind yourself while freeing your hands.

Another innovation is the hook system, which all Douchebags products have. Thanks to this innovative yet simple system, luggage items without wheels, such as a backpack, duffle bag and laptop bag, can easily be attached to those with wheels (skibags and trolleys). Back and shoulders are relieved and the luggage can be easily carried without any great effort.