Houdini

The Swedish brand combines minimalist design and maximum functionality with consistent sustainability. 100% of all materials are made from renewable or recycled raw materials, recyclable, biodegradable or certified.

- newHoudiniCosmo Top Shirt True Black Women99,95 €Available Sizes:SML
- newHoudiniOutright Houdi Fleece Jacket Cloudy Blue Men209,95 €Available Sizes:MLXL
- newHoudiniTree Tee T-Shirt Blue Illusion Men64,95 €Available Sizes:MLXL
- newHoudiniTree Tee T-Shirt Mahogany Red Men64,95 €Available Sizes:MLXL
- newHoudiniActivist Tee T-Shirt Deep Sea Blue Men79,95 €Available Sizes:MLXL
- newHoudiniOutright Houdi Fleece Jacket Cloudy Gray Women209,95 €Available Sizes:SML
- newHoudiniPower Houdi Fleece Jacket Purple Heather Women219,95 €Available Sizes:SML
- newHoudiniMono Air Houdi Fleece Jacket Summit Blue Men219,95 €Available Sizes:MLXL
- newHoudiniWadi Shorts Blue Illusion Men94,95 €Available Sizes:MLXL
- newHoudiniPower Top Hat Beanie Purple Heather39,95 €Available Sizes:SM
- newHoudiniTree Poloshirt Big Blue Light Men119,95 €Available Sizes:MLXL
- newHoudiniCover Tee T-Shirt Powderday White Women84,95 €Available Sizes:ML
- newHoudiniTree Dress Breeze Blue Light Women159,95 €Available Sizes:SML
- newHoudiniDawn Dress Blue Illusion Women149,95 €Available Sizes:SML
- newHoudiniPower Wrist Gaiters Gloves Purple Heather29,95 €Available Sizes:SM
- newHoudiniWadi Pants Blue Illusion Women134,95 €Available Sizes:SML
- newHoudiniStride Skirt True Black Women99,95 €Available Sizes:SML
- newHoudiniActivist Tee T-Shirt True Black Women79,95 €Available Sizes:SML
- newHoudiniCover Tee T-Shirt Mahogany Red Men84,95 €Available Sizes:MLXL
- newHoudiniTree Dress True Black Light Women159,95 €Available Sizes:SML
- newHoudiniCover Crew Longsleeve Blue Illusion Men99,95 €Available Sizes:MLXL
- newHoudiniThe Square Insulation Skirt True Black229,95 €One size
- newHoudiniPower Houdi Fleece Jacket True Black Women219,95 €Available Sizes:SML
- newHoudiniPower Top Hat Beanie True Black39,95 €Available Sizes:SML
- newHoudiniPower Houdi Fleece Jacket No Dye Women219,95 €Available Sizes:SML
- newHoudiniPower Top Hat Beanie Blue Illusion39,95 €Available Sizes:SML
- newHoudiniTree Tee T-Shirt True Black Women64,95 €Available Sizes:SL
- newHoudiniTree Tee T-Shirt Purple Heather Women64,95 €Available Sizes:SML
- newHoudiniWadi Pants Mahogany Red Men134,95 €Available Sizes:MLXL
- newHoudiniWadi Shorts True Black Women94,95 €Available Sizes:XSSM
- newHoudiniDawn Dress True Black Women149,95 €Available Sizes:SML
- newHoudiniOutright Pants Cloudy Blue Women134,95 €Available Sizes:SML
- newHoudiniWalkabout Skirt True Black Women139,95 €Available Sizes:SML
- newHoudiniOutright Houdi Fleece Jacket Cloudy Gray Men209,95 €Available Sizes:MLXL
- - 50 %HoudiniMotion Top Pants True Black MenMSRP 239,95 €119,95 €Available Sizes:XL
- - 33 %HoudiniPower Wrist Gaiters Gloves Glacier GreenMSRP 29,95 €19,95 €Available Sizes:SM
- - 50 %HoudiniMoonwalk Insulation Jacket True Black MenMSRP 329,95 €164,95 €Available Sizes:MXL
- - 50 %HoudiniShelter Hardshell Jacket Beaker Pink WomenMSRP 499,95 €249,95 €Available Sizes:M
- - 50 %HoudiniPace Softshell Jacket True Black WomenMSRP 349,95 €175,00 €Available Sizes:XSS
- - 50 %HoudiniW`s Drop Knee Power Tights Baselayer Pants True Black WomenMSRP 119,95 €59,95 €Available Sizes:M
- - 50 %HoudiniPower Top Hat Beanie Green HorizonMSRP 39,95 €19,95 €Available Sizes:SL
- - 56 %HoudiniW`s Tree Tank Top Bluetiful WomenMSRP 44,95 €19,95 €Available Sizes:M
- - 50 %HoudiniAdventure Tights True Black WomenMSRP 129,95 €64,95 €Available Sizes:S
- - 50 %HoudiniW`s Come Along Windbreaker True Black WomenMSRP 169,95 €85,00 €Available Sizes:M
- - 50 %HoudiniRollercoaster Ski Pants Baremark Green MenMSRP 549,95 €274,95 €Available Sizes:XL
- - 50 %HoudiniDunfri Insulation Jacket Shore Green WomenMSRP 319,95 €159,95 €Available Sizes:L
- - 20 %HoudiniPower Wrist Gaiters Gloves Baremark GreenMSRP 29,95 €23,95 €Available Sizes:S
- - 50 %HoudiniShelter Hardshell Jacket True Black MenMSRP 489,95 €244,95 €Available Sizes:XSM
- - 50 %HoudiniFall In Parka Mahogany Red MenMSRP 699,95 €349,95 €Available Sizes:SML
- - 50 %HoudiniShelter Hardshell Jacket Shore Green WomenMSRP 499,95 €249,95 €Available Sizes:XSS
- - 50 %HoudiniPace Hybrid Vest Frost Green WomenMSRP 169,95 €84,95 €Available Sizes:L
- - 50 %HoudiniPace Softshell Jacket Sun Ray MenMSRP 349,95 €175,00 €Available Sizes:SM
- - 50 %HoudiniMotion Top Pants True Black WomenMSRP 239,95 €119,95 €Available Sizes:SL
- - 50 %HoudiniW`s Wadi Shorts Dawn Green WomenMSRP 84,95 €42,50 €Available Sizes:M
- - 50 %HoudiniW`s Tree Tee T-Shirt Ginger Yellow WomenMSRP 54,95 €27,50 €Available Sizes:XSML


Why is Houdini a WIR DENKEN UM brand?
For Houdini, there is no contradiction between sustainability and business. In its manifesto, the brand fixes its sustainable actions for a future worth living. As a WIR DENKEN UM brand, Houdini is characterised above all by the following points:
- The company is committed to responsibility throughout the supply chain
- The company produces locally in the EU and promotes fair working conditions
- The company pursues an environmentally friendly, resource-saving production policy
- The company is climate neutral
Maximum Functionality. Minimun Environmental impact.
In their manifesto, the Swedes commit to consistent sustainable action: "What drives us is a deep love for nature and the experiences it gives us. That’s why Houdini does everything in its power to treat the earth and people with respect and to make consumption as environmentally friendly as possible. Meanwhile, the entire collection is produced under environmentally and socially responsible conditions. All materials used are either made from renewable or recycled raw materials, recyclable, biodegradable or Bluesign-certified. Houdini is consistently taking the next steps on the way to a circular economy: while more than 60 % of all collection items are currently recyclable, the aim is to reach 100 % by 2022 and to establish alternatives to linear consumption. The company is focusing on rental, repair and second-hand. Houdini’s promise: "We will never slow down until we have reached the goal of a fully sustainable textile industry."
