Norrona

Colorful, innovative and functional - this is Norrøna! The Norwegian outdoor brand combines quality with design and also places great emphasis on social responsibility and sustainability.

Norrona Highlights
- - 50 %Norrøna/29 Logo Headband Olive NightMSRP 38,95 €19,45 €Available Sizes:S
- - 15 %NorrønaFalketind Warmwool2 Stretch Zip Hood Fleece Jacket Indigo Night WomenMSRP 218,95 €186,10 €Available Sizes:M
- - 15 %NorrønaLofoten Hiloflex200 Hood Softshell Jacket Caviar MenMSRP 188,95 €160,60 €Available Sizes:L
- - 30 %NorrønaLofoten Gore-Tex Ski-/Snowboard Pants Orange Alert WomenMSRP 548,95 €384,25 €Available Sizes:SL
- - 15 %NorrønaTrollveggen Superlight down850 Vest Cool Black MenMSRP 298,95 €254,10 €Available Sizes:LXL
- - 33 %NorrønaLyngen down850 Hood Down Jacket Olive Night / Orange Alert WomenMSRP 448,95 €299,95 €Available Sizes:SM
- - 50 %Norrøna/29 striped mid weight Beanie Blue FogMSRP 48,95 €24,45 €One size
- - 15 %NorrønaFalketind Warm2 Octa Softshell Jacket Olive Night/Olive Drab MenMSRP 198,95 €169,10 €Available Sizes:M
- - 15 %NorrønaTrollveggen Thermal Pro Vest Phantom MenMSRP 158,95 €135,10 €Available Sizes:XL
- - 15 %NorrønaLyngen Gore-Tex Active Hardshell Jacket Arednalin/Peat MenMSRP 598,95 €509,10 €Available Sizes:MXL
- - 15 %NorrønaPureUll Baselayer Longsleeve Indigo Night WomenMSRP 128,95 €109,60 €Available Sizes:L
- - 31 %NorrønaLyngen Gore-Tex Pro Ski Pants Arednalin MenMSRP 578,95 €399,00 €Available Sizes:XL
- - 15 %NorrønaFalketind Flex1 Heavy Duty Pants Caviar / Zip Grey MenMSRP 218,95 €186,10 €Available Sizes:S
- - 15 %NorrønaLofoten Gore-Tex Ski Pants Caviar MenMSRP 548,95 €466,60 €Available Sizes:XL
- - 15 %NorrønaLyngen Cotton Pants Olive Night MenMSRP 298,95 €254,10 €Available Sizes:XL
- - 15 %NorrønaLyngen Flex1 Pants Caviar/Castor Grey MenMSRP 268,95 €228,60 €Available Sizes:M
- - 15 %NorrønaLyngen Gore-Tex Hardshell Jacket Olive Drab/Olive Night MenMSRP 528,95 €449,60 €Available Sizes:ML
- - 15 %NorrønaWinter Pants Caviar WomenMSRP 158,95 €135,10 €Available Sizes:L
- - 30 %NorrønaLofoten Gore-Tex Ski Pants Arednalin MenMSRP 548,95 €384,25 €Available Sizes:XL
- - 30 %NorrønaLofoten Gore-Tex Pro Ski Pants Arednalin/Rhubarb MenMSRP 648,95 €454,25 €Available Sizes:XL
- - 30 %NorrønaLofoten Gore-Tex Pro Ski Pants Orange Alert / Blue Fog WomenMSRP 648,95 €454,25 €Available Sizes:XSSML
- - 15 %NorrønaLofoten Gore-Tex Insulated Ski Pants Caviar MenMSRP 498,95 €424,10 €Available Sizes:XL
- - 30 %NorrønaPureUll Baselayer Longsleeve Castor Grey / Caviar Melange MenMSRP 128,95 €90,25 €Available Sizes:S
- - 15 %NorrønaLyngen Gore-Tex Pro Ski Pants Orange Alert WomenMSRP 578,95 €492,10 €Available Sizes:SL
- - 15 %NorrønaFalketind Flex1 Pants Caviar WomenMSRP 198,95 €169,10 €Available Sizes:S
- - 15 %NorrønaFalketind Flex1 Heavy Duty Pants Caviar WomenMSRP 218,95 €186,10 €Available Sizes:S
- - 15 %NorrønaLofoten Thermal Pro Longsleeve Orange Alert/Peach Amber WomenMSRP 198,95 €169,10 €Available Sizes:M
- - 15 %NorrønaLyngen Gore-Tex Paclite Pants Caviar / Castor Grey MenMSRP 348,95 €296,60 €Available Sizes:LXL
- - 30 %NorrønaLofoten Gore-Tex Ski-/Snowboard Jacket Orange Alert/Peach Amber WomenMSRP 598,95 €419,25 €Available Sizes:SML
- - 15 %NorrønaLyngen Gore-Tex Hardshell Jacket Olive Night/Orange Alert WomenMSRP 528,95 €449,60 €Available Sizes:ML
- - 30 %NorrønaLofoten Gore-Tex Pro Ski-/Snowboard Jacket Orange Alert WomenMSRP 798,95 €559,25 €Available Sizes:S
- - 15 %NorrønaLyngen Alpha90 Vest Arednalin MenMSRP 228,95 €194,60 €Available Sizes:XL
- - 15 %NorrønaLofoten Gore-Tex Insulated Ski Pants Caviar WomenMSRP 498,95 €424,10 €Available Sizes:XSL
- - 15 %NorrønaWarm3 Fleece Jacket Blue Fog WomenMSRP 168,95 €143,60 €Available Sizes:L
- - 50 %Norrøna/29 Striped Mid Weight Beanie Olive Night / SnowdropMSRP 48,95 €24,45 €One size
- - 15 %NorrønaLofoten Gore-Tex Pro Ski Pants Olive Night MenMSRP 648,95 €551,60 €Available Sizes:M
- - 15 %NorrønaTrollveggen Thermal Pro Fleece Jacket Arednalin MenMSRP 198,95 €169,10 €Available Sizes:S
- - 15 %NorrønaFalketind down750 Hood Down Jacket Olive Drab/Olive Night MenMSRP 348,95 €296,60 €Available Sizes:XL
- - 15 %NorrønaFalketind Flex1 Pants Caviar MenMSRP 198,95 €169,10 €Available Sizes:XL
- - 51 %NorrønaFjørå Wool Shortsleeved Jersey Olive Night / Snowdrop WomenMSRP 78,95 €39,00 €Available Sizes:XS
- - 50 %NorrønaLoose Shorts Indigo Night WomenMSRP 78,95 €39,50 €Available Sizes:L
- - 50 %NorrønaFalketind Flex1 Slim Pants Arcadia WomenMSRP 158,95 €79,50 €Available Sizes:XS
- newNorrønaFalketind Rugged Slim Pants Indigo Night Women198,95 €Available Sizes:XSSML
- newNorrønaFjørå Equaliser Lightweight Shortsleeved Jersey Rooibos Tea / Indigo Night Men78,95 €Available Sizes:SMLXL
- newNorrønaFjørå Flex1 Heavy Duty Shorts Indigo Night Women178,95 €Available Sizes:XSSML
- newNorrønaFjørå Equaliser Lightweight Longsleeved Jersey Mykonos Blue / Aquarius Women88,95 €Available Sizes:XSSML
- newNorrønaSvalbard Light Cotton Shorts Sandstone Women108,95 €Available Sizes:SML
- newNorrønaFjørå Equaliser Lightweight Longsleeved Jersey Violet Quartz / Indigo Night Women88,95 €Available Sizes:XSSML
- newNorrønaSvalbard Cotton Jacket Orange Alert / Rooibos Tea Women208,95 €Available Sizes:SML
- newNorrønaFjørå Equaliser Lightweight Longsleeved Jersey Mykonos Blue / Castor Grey Men88,95 €Available Sizes:SMLXL
- - 50 %NorrønaFjørå Equaliser Lightweight Shortsleeved Jersey Orange Popsicle / Tourmaline WomenMSRP 68,95 €34,50 €Available Sizes:XSSM
- - 50 %NorrønaFalketind Aero60 Hood Windbreaker Honeysuckle WomenMSRP 188,95 €94,50 €Available Sizes:XS
- - 50 %NorrønaFalketind Aero60 Hood Windbreaker Aquarius / North Atlantic WomenMSRP 188,95 €94,50 €Available Sizes:XS
- newNorrønaFalketind Warm2 Octa Softshell Jacket Orange Alert / Peach Amber Women218,95 €Available Sizes:SML
- - 50 %NorrønaBitihorn Tech T-Shirt Arcadia WomenMSRP 68,95 €34,50 €Available Sizes:M
- newNorrønaFalketind Equaliser Merino T-Shirt Peach Amber / Orange Alert Women88,95 €Available Sizes:XSSML
- newNorrøna/29 Cotton Viking T-Shirt Indigo Night Men48,95 €Available Sizes:SMLXL
- newNorrøna/29 Cotton Vikinghead Embroidery T-Shirt Pure White Men58,95 €Available Sizes:SMLXL
- - 50 %NorrønaFalketind Flex1 Shorts Sandstone WomenMSRP 118,95 €59,50 €Available Sizes:ML
- - 50 %NorrønaTight Shorts Caviar WomenMSRP 88,95 €44,50 €Available Sizes:XSSM
- NorrønaFjørå Flex1 Pants Olive Night / Olive Drab Men198,95 €Available Sizes:S
- - 66 %Norrønafjørå flex1 Shorts Geranium Pink WomenMSRP 149,00 €50,00 €Available Sizes:SM
- - 50 %NorrønaFjørå Equaliser Lightweight Shortsleeved Jersey Dark Purple / Violet Tulle WomenMSRP 68,95 €34,50 €Available Sizes:M
- newNorrønaSvalbard Light Cotton Pants Sandstone Women168,95 €Available Sizes:SML
- newNorrøna/29 Cotton Viking T-Shirt White Women48,95 €Available Sizes:XSSML
- newNorrønaFalketind Gore-Tex Paclite Hardshell Jacket Indigo Night Women348,95 €Available Sizes:SML
- newNorrønaFjørå Flex1 Shorts Mykonos Blue Men168,95 €Available Sizes:SMLXL
- newNorrønaFalketind Power Grid Hood Fleece Jacket Hawaiian Surf / Indigo Night Men198,95 €Available Sizes:MLXL
- newNorrønaFjørå Equaliser Lightweight Shortsleeved Jersey Violet Quartz / Indigo Night Women78,95 €Available Sizes:XSSML
- newNorrøna/29 Cotton Viking T-Shirt Orange Alert Women48,95 €Available Sizes:XSSML
- newNorrønaFalketind Gore-Tex Paclite Hardshell Jacket Orange Alert Women348,95 €Available Sizes:SML
- newNorrønaFalketind Gore-Tex Paclite Pants Caviar Men328,95 €Available Sizes:MLXL



Why is Norrøna a WIR DENKEN UM brand?
It is Norrøna's conviction that sustainability is the only basis on which to run a business. As a WIR DENKEN UM brand, Norrøna stands out in the following ways:
- The company is committed to accountability throughout the supply chain
- It prides itself on fair purchasing coupled with environmentally friendly and resource-saving production
- Norrøna is a member of the Ethical Trade Initiative and promotes fair working conditions throughout the value chain
Norrøna: Without nature, there's no us.
"Norrøna’s ambition is to be a leader in environmental and social responsibility within the outdoor industry" – this is how the Norwegian company expresses its claim. Transparency is a crucial factor here, which is why Norrøna communicates its goals and how they are achieved very openly. Sustainable products are part of the roadmap: "We simply can't design fashion that will be out of date in six months. That would not be a sustainable product. High-quality, timeless design and a long lifespan are critical when it comes to eco-friendly and responsible textiles." Norrøna has set itself a deadline: 2029, the brand’s 100th anniversary. "Until then, we will need a purpose-driven plan and the ability to act and change our direction in order to preserve the future of our planet." Norrøna is already donating one percent of sales annually to the preservation and protection of nature.

Many product lines of the 1929 founded company have already gained cult status. Among them are the ladies' and men's ski pants and ski jackets from the Falketind, Lofoten, Lyngen and Svalbard collections. But also the products of other lines such as the Tamok down jacket and the Trollveggen fleece jacket are very popular.
Norrøna is a pioneer in innovation and at the same time traditionally rooted
Norrøna was the first company to bring Gore-Tex jackets to the European market in 1979. But this is only one of the numerous innovations of the Norwegian outdoor brand; the first tunnel shaped tent as well as the development of an anatomical backpack are two examples. Also today, almost 40 years later, innovation is an important pillar of the company. Functionality has number-one priority, while the style and the weight (lightweight!) are kept minimalist. Minimalist, however, definitely does not mean boring. The strong colours, for which Norrøna is known, make each piece a real eye-catcher!
In addition to innovation, tradition is an important value at Norrøna. Since its founding in 1929, the company has been family-owned: Currently Norrøna is managed by Jørgen Jørgensen, the great-grandson of the founder. This awareness of tradition is also evident in other areas, such as production. As a result, most of the products are still handmade – from designing to cutting to sewing and gluing.

Norrøna: With nature and for nature
Originally specialized in backpacks, sleeping bags and tents, the company has quickly developed into a leading company in the field of outdoor apparel and mainly produces high-quality mountaineering equipment.
Nature is always at the forefront and is the most important source of inspiration at Norrøna. Therefore, it is no surprise that the various lines and collections of the popular outdoor brand are named after European natural regions. Behind this, however, is much more than a purely random assignment of names. Each product line has a specific reference to the area after which it was named and has been designed and tested accordingly.
Norrøna's pants, jackets, shorts and shirts as well as accessories are not only designed to defy the forces of nature during various outdoor activities, but also to protect our environment as much as possible. To achieve this goal, the Norwegian company uses environmentally friendly and responsible materials, as well as recycled synthetic and natural fibers. Moreover, high value is placed on the use of animal-friendly materials, as well as fair and appropriate working conditions and sustainable transport – air transport is avoided as far as possible. A special focus also lies on the product life because: "A new Norrøna product is great, but a ten-year-old Norrøna product is even better."
The Norrøna Factory is now open
In 2020 has opened the own Norrøna Factory in Lithuania! Built to make highly functional products with premium quality more sustainable. Having their very own factory also allows them to improve innovation and flexibility.


Their long term vision is to automate more of their production. By placing the factory close to where they sell their products, they will reduce lead time and make production more flexible. This gives them an opportunity to fill demand quickly but not overproduce. At Norrøna they do most of the work inhouse with dedicated Norrøna employees. They have their own prototype factory in their office and develop most of the products here. From fabric and trim development, to design, construction, and making the products. Their ambassadors and employees even test them. All marketing is also done by a Norrøna team inhouse. Most of the digital development of systems including the webshop is made internally. The stores are designed and developed according to Norrona´s own store system. In short, they like to build stuff and to build it themselves.
Throughout most of Norrøna’s history, the production of products ran internally. At the start of the 90’s we sourced our production to eastern Europe since it was very hard to find workers in Norway. Today we produce our products in China, Vietnam, Lithuania, and Portugal. We work with long term partnership and high-end factories, all family-owned.
For quite some time we have wanted to build our own factory in Europe making fleece, mid-layers, and base layers, using European sourced materials. The development of the Norrøna Factory in Kaunas, Lithuania started in 2018, and we opened the doors in April 2020. A completely new building specially made for our needs, with all the latest technology. Since April we have trained our team to the right Norrøna quality levels and the factory is now producing the first Norrøna products.
