Löffler

Why is Löffler a WIR DENKEN UM brand?

Löffler is committed to responsible, sustainable production. That is why their products are manufactured in Austria and Bulgaria by employees who understand their trade. As a WIR DENKEN UM brand, Löffler stands out in the following ways:

- The company is committed to accountability throughout the supply chain
- It consistently pursues regional, environmentally friendly and socially responsible production
- Löffler runs its own production facilities in Austria and Bulgaria

Löffler: Made for better

Most of the sports fashion is produced at the company's own site in Upper Austria, in Ried im Innkreis – from design to the final product. The majority of the fabrics are from the company’s own knitting factory in Ried. Short transport routes, natural materials and regional added value: This is Löffler’s perception of sustainability. “Our goal is to produce sportswear sustainably, fairly & regionally. We do not take any shortcuts, but instead are taking the more responsible route with our production in Austria/Europe. We stand for regionality and against greed for profit. We love the production of sportswear. Many of our employees are endurance athletes who share a passion for sports and for sports apparel.” Löffler also happens to be the first company in Austria with OEKO-TEX STeP certification. Climate protection has always been an essential part of Löffler's corporate philosophy. Löffler has been offsetting unavoidable emissions by supporting a wind power project in Bulgaria since 2020 – and is therefore climate neutral.