Jones Snowboards

Why is Jones Snowboards a WIR DENKEN UM brand?

Jones Snowboards takes on the challenge of producing high-quality, durable products that impact the environment as little as possible. The brand is relentlessly striving to be even better, more responsible and sustainable and publicly documents its progress. As a WIR DENKEN UM brand, Jones Snowboards stands out in the following ways:

- The company is committed to responsibility throughout the supply chain and follows responsible purchasing practices

- The company pursues an environmentally friendly, resource-saving production

- The company informs or reports publicly, regularly and systematically about the handling of risks and the effects of its own business activities  

"Test, tweak & repeat"  

Jones Snowboards is completely dedicated to developing products that perform on the mountain, but are also manufactured in the most environmentally friendly way possible. This task is not easy: Materials and production processes have to be constantly checked. At the same time, sustainability should not come at the expense of product performance and longevity. Because the longer equipment lasts, the fewer ends up in landfills.

Jones snowboards, splitboards and apparel are partially, if not completely made with recycled materials. The snowboards are manufactured in a factory that is powered by 100% solar power, and all clothing fabrics are OEKO-TEX® and/or bluesign® certified. With their life cycle analysis (LCA) tool, customers can track the carbon footprint of their snowboards throughout the supply chain. This not only creates transparency, but is also an important step for Jones Snowboards to find out which points still need work.