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Spektrum from Sweden has made it their mission to provide good vision in all weather, from extreme Arctic sunlight to deep winter darkness. In doing so, they are determined to do everything they can to minimize their environmental footprint so that future generations can enjoy the mountains and the great outdoors for a long time to come.
Why is Spektrum a WIR DENKEN UM brand?
Spektrum's vision is to become the most sustainable performance eyewear brand in the world. Ambitious? Yes, but Spektrum is already working hard at developing sustainable alternatives to petroleum-based plastics. As a WIR DENKEN UM brand, Spektrum stands out in the following ways:
- The company is committed to accountability throughout the supply chain
- It prides itself on environmentally friendly, resource-saving production
- Spektrum is committed to fair working conditions and ethical manufacturing practices
The plant based process
"Our vision is to become the world’s most sustainable performance eyewear brand, and by doing so give you a better – and cleaner way to enjoy nature. Ambitious, we know, but the way we see it there is really no alternative. Having lived our whole lives in the mountains we have seen the impact mankind has had on our nature firsthand and we are determined to minimize the footprint of our actions," acknowledges the company founded in Are, Sweden.
Spektrum works closely with Swedish scientists and the Sports Tech Research Center at Mid Sweden University. Together, they are researching to find the best possible substitutes for harmful plastics and polymers, as well as other better, more sustainable solutions. Bio-based plastic made from castor oil is one of the milestones achieved: "Our high-performance frames are made mainly from castor oil and reduce the overall CO2 emissions by an impressive 46 % compared to conventional materials." The castor beans are fully traceable, sustainably grown in India.
