Lifestraw

Why is Lifestraw a WIR DENKEN UM brand?

Lifestraw stands for products made from sustainable materials that offer healthy alternatives to wasteful options like disposable bottles. As a WIR DENKEN UM brand, Lifestraw stands out in the following ways:

- The company is committed to accountability throughout the supply chain
- It prides itself on environmentally friendly, resource-saving production
- Lifestraw is a public benefit oriented and certified B Corp company

Safe drinking water

“At LifeStraw, we recognize [...] our responsibility to protect and advocate for a healthier planet. We strive to create products from sustainable materials that offer healthy alternatives to more wasteful options such as single-use plastics,” the American company states.

Lifestraw’s products provide sustainable access to clean drinking water and totally eliminate waste. It goes a step further by also developing sustainable packaging that avoids the use of plastic and maximizes recyclability and compostability. The company is B Corp certified and a carbon neutral certified brand with greenhouse gas emissions being measured and offset annually. Lifestraw is also actively involved in the fight against climate change along with other organizations in the outdoor industry and the global community. For this purpose, it is a member of and has partnerships with various climate and policy organizations.