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A mountain biker makes a jump in the forest.

Originated on Maui, "DaKine" means "the best" in Hawaiian slang. The action sports brand attaches great importance to sustainability and develops products free of environmentally harmful PFC.

A mountain biker makes a jump in the forest.
More about Dakine

Why is Dakine a WIR DENKEN UM brand?

Founded out of respect for the waves of Maui and the locals, Dakine focuses more than ever on a respectful treatment of people and nature. As a WIR DENKEN UM brand, Dakine is characterised above all by the following points:

- The company is committed to responsibility throughout the supply chain

- Dakine is committed to fair working conditions

- The company pays attention to the resource-saving use of sustainable raw materials and packaging materials

Respect and passion

"Respect the land, the sea and the locals: Dakine’s sustainability efforts are based on respect and appreciation for the land, sea and human relationships. Thus, the action sports brand believes that a positive impact on the world can be achieved by reducing the impact of its products, improving internal processes and helping to build a like-minded community through shared passion. The biggest impact: "Even the best product has an impact on the environment. So we’re always working to reduce that impact while still providing durability and functionality." Long product durability is a top priority, followed by innovative materials. For years, a dedicated PET line made from 100% recycled plastic bottles has been an integral part of the collections. To ensure environmentally friendly production, the company is a bluesign® partner and relies on PFC-free impregnations. Translated from Hawaiian slang, "DaKine" has an extended meaning of "the best".